New Delhi: Kia Motors, world’s 8th largest automaker, hosted the world premiere of its first car for India –Kia Seltos. The indigenously manufactured, Seltos oozes contemporary and stylish design with plush and spacious interiors.
The vehicle boasts many world, India and segment firsts with class leading safety features, making the vehicle capable to disrupt the segment and create a niche for itself. Kia Seltos comes equipped with smartstream, a third-generation powertrain developed for high efficiency and powerful performance. Originally slated for India, the vehicle hosts world class design, quality and features and now will also be available in global markets from the 4th quarter of 2019.
Kia Motors Corporation CEO & president Han-Woo Park said : “India is crucial market for Kia Motors overall growth story and will play an important role in expanding our global footprint. India is a diverse country with distinct driving condition across the country and hence it was crucial to introduce a vehicle which is perfect in every sense. We are excited to pursue our India journey with Kia Seltos which is crafted and built keeping in mind the Indian customers and their needs. We believe that Seltos is all set to propel Kia into becoming one of India’s prominent automobile players in the years to come. Globally, the world premiere of the Seltos is an important milestone for Kia as it shows our commitment to the Indian market. This is just the beginning as we have many surprises for the 4th largest auto market in the world.”
Kia aims to reach out to every possible customer and provide the best possible care for them even in the remotest corners of the country. The company plans to begin retail sales with the highest number of touchpoints for any new car entrant in India. The company will cater to its customers through 265 Customer touch points owned by Kia authorised dealer partners, spread across 160 cities. As part of the company’s customer-centric strategy, on/offline sales system will be available from day one of sales, while digitalizing the entire customer journey from sales to services, including introduction of digital showrooms.
