Bhubaneswar: Mercatique, Finomics and Stratonomics, the flagship events of Maxim, Constrat, and X-FIN– the Marketing, Strategy, and Finance committees of Xavier Institute of Management, Bhubaneswar, are scheduled to be held on the 7th and 8th of November,2020. These conclaves will revolve around stark topics surrounding marketing, strategy and finance and will be presided over by eminent industry stalwarts.

Mercatique 2020 by MAXIM is an annual Marketing Conclave scheduled to be held virtually on 7th of November wherein speakers unfold the latest developments in the field of marketing and the areas surrounding it. The theme for this year is – ‘Essence of Marketing Innovation in the new decade’. ‘

The conclave will feature eminent panelists such as Sai Nayaran, CMO- Paisabazaar; Amit Sethiya, CMO – Syska Group and Gaurav Phull, Head of Marketing – CEAT Specialty. All these panelists carry rich industry experiences over 15 years who will be covering insights on moving from traditional marketing to Marketing 5.0. Fused with the defining themes of Innovation, Sustainability, Artificial Intelligence, the Internet of things, and Brand solidarity. The likes of which would reshape marketing remarkably in the future.

Stratonomics by CONSTRAT is the annual business conclave organized by Team CONSTRAT. The yearly conclave addresses various relevant industry subjects that help us understand dynamics and strategizing moves taken by experts. This year, Stratonomics revolves around the theme –‘Revolutionary vs Evolutionary Strategies: How to tackle Business Uncertainties?’ and is scheduled to be held virtually on 8th of November.

The speakers who will be presiding over the conclaves are -Devroop Dhar: Partner & MD at Primus Partners Akshat Mohindra: Global Manager, Cisco, Perry Goes: Chief Strategy Officer, United Breweries and Rohan Prasher: Group Brand Manager, Asian Paints.

Splitting the domain of thinking into two categories, ‘Evolutionary and Revolutionary’, to which the topic for the conclave revolves around, the discussion shall provide us with insights into how one can differentiate the two schools of thought. Besides, it is necessary to analyze the relevance in the Post-Covid Scenario.

Finomics by X-FIN, the Finance Committee of XIMB, is an annual finance conclave that invites the industry connoisseurs to discuss fresh off the pan financial developments in the country and all over the world.
COVID-19 has left the world unnerved – especially the world of finance. Nations are struggling with keeping their economies up float. In such a scenario, liquidity becomes a huge determinant in the overall economic health of any country. This is why, the theme of Finomics 20′ is ‘Liquidity: The Plasma for an Ailing Economy’ – scheduled to be held virtually on 8th of November 2020. The conclave features the following eminent speakers – Dr. Soumya Kanti Ghosh, Group Chief Economic Advisor at State Bank of India, Ajay Bhatia, Vice President and Head of credit & compliance at Cholamandalam Investment & Finance Co. Ltd and Rohit Anand, Chief Business Officer & Founding Team Member at The discussions will revolve around the important decisions taken by various governments, financial institutions, and the key instruments that dictate economies’ liquidity.