Bhubaneswar : Linen Club, the Aditya Birla Group’s linen brand, is celebrating Linen Utsav 2026 at all three of its exclusive stores across Bhubaneswar and Cuttack from 17 September to 1 November 2026.
The annual festive celebration showcases the brand’s range of linen fabrics for customers preparing their wardrobes for the season.Shoppers can explore fabrics for shirts, kurtas, bandis and occasion wear. The range offers options for festive gatherings as well as everyday dressing, with linen’s light feel and breathability suited to the region’s climate. Custom tailoring is also available at the stores.
During Linen Utsav, customers purchasing fabrics worth ₹8,999 can get a duffle bag for ₹199; for customers purchasing fabrics worth ₹15,999 can get a cabin-size trolley for ₹299; and those purchasing fabrics worth ₹22,999 can get a medium-size trolley for ₹399. The offer is available at all Linen Club stores in Bhubaneshwar and Cuttack from 17 September to 1 November 2026.
“Odisha has a strong appreciation for thoughtful dressing, especially during the festive season. With Linen Utsav, we are pleased to welcome customers across our three stores in Bhubaneswar and Cuttack to explore linen that brings together comfort, craftsmanship and occasion-ready style. We look forward to being part of their celebrations this year,” Jasvinder Kataria, CEO – Domestic Textiles, Aditya Birla Group.
Linen Club has three stores in the twin cities: Janpath store near Gurudwara Singh Sabha, Patia store in Bhubaneswar, and the Cantonment Road store opposite the DCP Office in Cuttack.
